
Best Digital Marketing Course in Kolkata 2021
Lincoln Education Academy is Kolkata's leading digital marketing school. Scores of ambitious digital marketers have been put on the proper path to a career in the profession thanks to LEA. It is currently the only institute that uses an agency-based learning strategy to prepare prospective digital marketers for employment. If someone wants to be relevant in today's environment, they must have digital skills. As a result, we've established a series of short courses on Digital Marketing to prepare students future ready. The links to the individual courses are provided below.
About This Course
Digital marketing is a field that focuses on online product promotion and marketing. It blends classic marketing techniques with an understanding of new digital platforms and technologies. This course introduces students to the science of web analytics while also emphasising the creative use of numbers in the digital realm. The goal is to lay the groundwork for using data analytics to solve real-world problems that marketers face on a regular basis.
Course Details
- Modules: 26
- 40 Hours
- Beginner/Elementary/Advance
- Self-paced learning
- Video tutorials
- Unlimited access
- Recognised certification
Logo Design & Iconography
- Introduction to Graphic Design.
- Industry trends & processes.
- Understanding Colour Theory
- Working on Digital Media
- Introduction to Icon Design
- Creating reusable graphics
- Vector Illustration
- Introduction to Logo Design
- Client brief & process
- Logo design portfolio
Print & Layout Design
- Introduction to Print Media.
- Print Process & Colours.
- Corporate Identity Design.
- Creating Promotional Graphics.
- Understanding the Package Design.
- Sending files for final print output.
- Working with various print deliverable formats.
- Corporate Identity portfolio.
Digital Imaging
- Introduction to Raster Graphic.
- Working with various image formats.
- Understanding colour variations & depths.
- Retouching & manipulation of images.
- Introduction to Branding & Advertisements.
- Creating advertisements as per client briefs.
- Cross-platform design creation.
- Complete branding portfolio.
Course Benefit

Analytics and data insights

Business strategy

Content marketing

Display advertising

E-commerce

Email marketing Video

Local marketing

Mobile

SEM

SEO

Social media
